Imagine a world where we all get to live in the place we call
home with the people & things that we love, doing what matters
to us in communities where we look out for one another. To
change social care we need to change the story about social
#socialcarefuture has published a report
'Talking about a brighter social care future' which explores
how a sample of campaigning organisations and networks talk about
social care in their campaign materials, it looks at how the print
media has talked about social care over the past two years and
looks at evidence of how the public thinks about social
The research finds that the #socialcarefuture vision we
shareisn't the story of social care being told to, heard by and
understood by the public today.
The next steps from the report is the launch of a major new
project to research and develop a new way to talk about the social
care future we are striving for.
You can read more about the report 'Talking about a
brighter social care future'
here and it can be downloaded below.